If you have a preschool aged daughter, you know how easy it is to lose your phone to her sticky little hands. Madilyn has my phone more often than I do, to the point that I miss calls and texts constantly. She’s stealthy about ignoring a call or reading a text before the notification signal comes through. I’m certain my friends and family think I ignore them constantly but that’s not the case in the slightest. I have plenty of apps that she loves, but Disney Princesses are her obsession so I knew when I found the Disney Princess Royal Ball App, I was never going to see my phone again.
I know it sounds like I’m being insane, but have you ever tried to entertain your toddler or preschooler while you’re grocery shopping? Unless you pop open a bag of Oreos and watch them devour the entire thing silently, there isn’t much else to keep them quiet and happy during your shopping trip. When you download this interactive Augmented Reality app and shop at Walmart, your little prince or princess can actively search for Disney Princess images while you shop. It kept Madilyn completely entertained, yet engaged on our shopping trip.
When we got to Walmart, we opened the App to see what we were supposed to do. I purposely didn’t read much about the App before we went shopping because I wanted to organically see how easy it was to use. Our first task was to find 3 images that you scan into your phone. Once those images are found and scanned, it unlocks different outfits that your little girl can virtually put on. Once she puts those outfits on, you can snap her photo in the outfit and share it with your friends and family. The three images are: Cinderella’s Fairy Godmother, the Disney Princess logo, and one of Cinderella herself. As we shopped we looked for these images. Styles plays with the Marvel Avengers Augmented Reality app, so I thought we were looking for very specific ads set up on Sensors or end caps. We easily found the Fairy Godmother in the electronics section and scanned her in to unlock the first outfit.
As I wandered the store, dropping tons of Disney Princess items into our cart, I was diligently looking for these ads. After walking down one toy aisle for the third time I realized that EVERY SINGLE Disney Princess item had the pink logo that I was looking for emblazoned onto it. Talk about a lightbulb moment. I thought it was a stretch, but I tried to scan the image into the phone and guess what?
I wanted to slap myself in the face, but I refrained. I was running on about 3 hours of sleep and hadn’t yet had a cuppa joe to start my day. You know how that goes, right?
So I started looking for the Cinderella image that we needed, and I had to look no further than my own shopping cart, where I found Cinderella mocking me from our party plates. She clearly said to me, “I’ve been here all along. Didn’t you hear the birds calling your name?”
Once we had all of the outfits unlocked, we started looking for the Diamond Edition Cinderella Blu-Ray/DVD combo. Scanning this in opens a REALLY neat feature where you can design your own carriage and then bring the carriage up in 3-D to look at it in 360* angles. Madilyn and I designed the Flower Carriage and looked at it in 3D. Madilyn also took her picture sitting in the carriage. Doesn’t she look pretty on her way to the ball?
Once Madilyn had her beautiful dress picked out from the Princess Boutique, and her carriage from the Carriage Shop, we headed to the Royal Palace for the ball. This part of the app is really neat. Do you remember virtual reality back in the day when you had to wear those enormous Alien v. Predator -looking helmets? It’s not like that anymore. You hold the phone up and as you move it around, you can see people dancing around the room. Little birds appear and tell you to spin left or right and to look down so that you’re dancing around the room. I wouldn’t let Madilyn out of the cart but I did let her dance in the seat.
She’s actually playing with the Royal Ball part right now. When you look down you can see whichever dress and shoes you have designed to wear to the ball.
It is a SUPER cool app and I’m grateful that we have it because our Princess Party isn’t until the 25th and my own little princess is already driving me bonkers asking when her friends are coming over to play.
I picked up some great party favors for the little girls who will be in attendance and I’ll be building a castle in our living room out of the unused packing boxes in our garage. We already have a confirmed eleven little girls and 5 little boys coming to our Royal Ball and I cannot WAIT! It’s going to be a blast. I’ll be sure to update you all with recipes for our princess-themed food and all of the little party favors I’ll be making. Keep your eyes peeled!
And make sure you’re following the #DisneyPrincessWMT hashtag on Twitter! Lots of princess action going on, just in time for Halloween!
I am a member of the Collective Bias™ Social Fabric® Community. This shop has been compensated as part of a social shopper insights study for Collective Bias™ and Disney Consumer Products, Inc. #CBias #SocialFabric